IAMG Group, one of India’s leading creative and marketing powerhouses, is about to rewrite the rules of advertising with its groundbreaking initiative — “Global Advertising Day 2025”, scheduled for November 7.
For the first time ever, five of India’s top brands will be marketed and represented together under one roof, in an event that merges live experience, creativity, and real-time audience engagement.
Unlike conventional campaigns, this initiative will allow audiences to witness marketing live — and even become part of it. Attendees will not just watch advertisements being made; they will act as content creators themselves, crafting videos, ads, and social media material that push the participating brands viral in real time.
Speaking in an exclusive interview with Delhi Media, Mr. Tejas Baranwal, the visionary Founder and CEO of IAMG Group, shared:
> “Marketing isn’t about following the norms — it’s about creating new ones. IAMG Group has always believed in innovation, and since such a live interactive advertising format has never been done before, not just in India but globally, we’re confident this will shift how marketing is perceived forever.”
The event — which also celebrates Mr. Baranwal’s birthday — will feature:
Representation and live marketing of five major Indian brands.
Audience-as-creator zones, where attendees produce their own ad content.
Exclusive media presence and live coverage across platforms.
Personalized gifting and brand engagement experiences for participants.
With this initiative, IAMG Group aims not only to elevate its creative dominance but also to redefine the essence of advertising itself. Currently recognized among India’s top two marketing innovators, IAMG Group aspires to take the No. 1 spot following this landmark campaign.
“We’ve named it Global Advertising because even globally, no one has attempted a concept like this. It’s not just marketing — it’s reinvention,”
added Mr. Baranwal.
